Website readiness profile · Snapshot 23 October 2026
dogstrust.org.uk
dogstrust.org.uk's public homepage, certificate and DNS checked against 31 practices and compared with 89 Pet Services sites.
- Readiness index
- 58/100
- Ahead of
- 16%
- Practices observed
- 15/31
- Popularity band
- Top 50K
Pet Services median 69
of measured Pet Services sites
0 of 31 could not be measured
Chrome UX Report top-sites list
Readiness by lane
Green: dogstrust.org.uk. Thin bar: Pet Services peer median.
Enable
74/100
Peers 85
Harden
38/100
Peers 59
Accelerate
78/100
Peers 67
Recover
0/100
Peers 8
Priority fixes for dogstrust.org.uk
Ordered by impact and by how common each practice is among peers.
Priority 1 · Enable
XML sitemap discoverable
Observed: No sitemap was listed in robots.txt or found at /sitemap.xml.
Why it matters: A sitemap helps search engines find new and updated pages, especially on large or frequently updated sites.
What to do: Generate an XML sitemap of canonical URLs, reference it in robots.txt and submit it in Google Search Console.
81% of Pet Services peers do this. Limit: Only the standard location was requested, once, at the time of the check.
Guide: XML Sitemap Guide: Include Only URLs You Stand Behind
Priority 2 · Harden
DMARC policy enforces quarantine or reject
Observed: The DMARC policy for dogstrust.org.uk was p=none, which asks receivers to take no action on failing mail.
What to do: Publish DMARC with p=none and a reporting address first, fix any legitimate senders that fail SPF or DKIM alignment, then move to quarantine and finally reject.
49% of Pet Services peers do this.
Priority 3 · Harden
HSTS kept for at least a year
Observed: The homepage response did not include a Strict-Transport-Security header.
What to do: Send Strict-Transport-Security on HTTPS responses. Start with a short max-age (for example 300 seconds), confirm every subdomain works over HTTPS, then raise it in steps to 31536000. Add includeSubDomains only when all subdomains are HTTPS. HSTS preload is optional and hard to undo; hstspreload.org itself does not recommend it by default.
On Amazon CloudFront: Attach a response headers policy with Strict-Transport-Security to each distribution.
30% of Pet Services peers do this.
Priority 4 · Harden
Framing restricted
Observed: The homepage did not send frame-ancestors or X-Frame-Options, so other sites may frame it.
What to do: Send Content-Security-Policy: frame-ancestors 'self' (or a list of trusted origins). X-Frame-Options: SAMEORIGIN covers older browsers.
On Amazon CloudFront: Set frame options in a response headers policy.
56% of Pet Services peers do this.
What dogstrust.org.uk already does well
Practices fewer than half of Pet Services peers use.
- Modern image formats in useWebP or AVIF images detected.47% of peers
What we saw
- Homepage checked
- https://www.dogstrust.org.uk/
- Homepage response
- HTTP 200
- TLS
- TLSv1.3, HTTP/2
- Certificate
- Amazon, 197-day validity, expiring 2027-04-10
- CDN or edge
- Amazon CloudFront
- Platform or framework
- Gatsby
- DNS operators
- Amazon Route 53
- DMARC policy
- p=none
- Homepage HTML
- 207 KB, gzip
- Images on homepage
- 25 (png 24, webp 21, jpg 18, svg 5)
Limits: homepage only, one location, one moment. Header checks reflect the homepage response; other pages may differ.
Stack and providers
Seen in the homepage response, certificate and DNS. Provider pages compare how their customers configure the same checks.
All 31 checks
Select a gap for the method and fix. How each check works
Not observed 16
- HSTS kept for at least a year
- Certificate lifetime of 100 days or less
- CAA records limit who can issue certificates
- DNSSEC signed
- security.txt published
- DMARC policy enforces quarantine or reject
- X-Content-Type-Options: nosniff
- Framing restricted
- Content Security Policy present
- Referrer-Policy set
- HTTP/3 advertised
- No render-blocking scripts in <head>
- XML sitemap discoverable
- Reachable over IPv6
- Social preview image set
- Nameservers spread across providers
Observed 15
- HTTP requests move to HTTPS
- TLS 1.3 negotiated
- Certificate has more than 14 days left
- HTTP/2 negotiated
- HTML compressed
- Static files cached for 30 days or more
- Modern image formats in use
- Offscreen images lazy-loaded
- robots.txt published
- Canonical URL declared
- Meta description written
- Mobile viewport configured
- Structured data present
- Page language declared
- At most one redirect to the homepage
Own dogstrust.org.uk?
Re-run the checks after a change, or verify the site in a free workspace to save reports with history, compare against similar sites and competitors, and track a private action plan. What owners get.
Live status for this site: Status Is Down: dogstrust.org.uk. This profile covers configuration only.