Website readiness profile · Snapshot 23 October 2026
effi.com.co
effi.com.co's public homepage, certificate and DNS checked against 31 practices and compared with 469 Business Tools sites.
- Readiness index
- 69/100
- Ahead of
- 64%
- Practices observed
- 19/30
- Popularity band
- Top 50K
Business Tools median 63
of measured Business Tools sites
1 of 31 could not be measured
Chrome UX Report top-sites list
Readiness by lane
Green: effi.com.co. Thin bar: Business Tools peer median.
Enable
95/100
Peers 75
Harden
45/100
Peers 57
Accelerate
88/100
Peers 60
Recover
0/100
Peers 6
Priority fixes for effi.com.co
Ordered by impact and by how common each practice is among peers.
Priority 1 · Harden
TLS 1.3 negotiated
Observed: The TLS connection negotiated TLSv1.2.
Why it matters: TLS 1.3 removes legacy cipher suites and completes the handshake in fewer round trips, so it is both safer and faster for new connections.
What to do: Enable TLS 1.3 on your CDN or server. Keep TLS 1.2 available for older clients unless you have checked your audience.
On Cloudflare: Turn on TLS 1.3 under SSL/TLS > Edge Certificates.
85% of Business Tools peers do this. Limit: Certificate and protocol were observed from one vantage point; CDNs can present different certificates by region.
Priority 2 · Harden
HSTS kept for at least a year
Observed: The homepage response did not include a Strict-Transport-Security header.
What to do: Send Strict-Transport-Security on HTTPS responses. Start with a short max-age (for example 300 seconds), confirm every subdomain works over HTTPS, then raise it in steps to 31536000. Add includeSubDomains only when all subdomains are HTTPS. HSTS preload is optional and hard to undo; hstspreload.org itself does not recommend it by default.
On Cloudflare: Enable HSTS under SSL/TLS > Edge Certificates > HTTP Strict Transport Security and raise max-age gradually.
45% of Business Tools peers do this.
Priority 3 · Harden
DMARC policy enforces quarantine or reject
Observed: The DMARC policy for effi.com.co was p=none, which asks receivers to take no action on failing mail.
What to do: Publish DMARC with p=none and a reporting address first, fix any legitimate senders that fail SPF or DKIM alignment, then move to quarantine and finally reject.
50% of Business Tools peers do this.
Priority 4 · Accelerate
HTTP/3 advertised
Observed: The homepage did not advertise HTTP/3 through an Alt-Svc header.
What to do: Turn on HTTP/3 at your CDN. Browsers fall back to HTTP/2 automatically, so the risk is low.
On Cloudflare: Enable HTTP/3 (with QUIC) under Speed > Optimization > Protocol Optimization.
29% of Business Tools peers do this.
What effi.com.co already does well
Practices fewer than half of Business Tools peers use.
- Modern image formats in useWebP or AVIF images detected.42% of peers
- No render-blocking scripts in <head>Head scripts load without blocking.46% of peers
- X-Content-Type-Options: nosniffnosniff header present.46% of peers
What we saw
- Homepage checked
- https://effi.com.co/
- Homepage response
- HTTP 200
- TLS
- TLSv1.2, HTTP/2
- Certificate
- Let's Encrypt, 89-day validity, expiring 2027-01-06
- Platform or framework
- PrestaShop
- DNS operators
- Cloudflare
- DMARC policy
- p=none
- Homepage HTML
- 159 KB, gzip
- Images on homepage
- 10 (webp 16, png 10)
Limits: homepage only, one location, one moment. Header checks reflect the homepage response; other pages may differ.
Stack and providers
Seen in the homepage response, certificate and DNS. Provider pages compare how their customers configure the same checks.
All 31 checks
Select a gap for the method and fix. How each check works
Not observed 11
Observed 19
- HTTP requests move to HTTPS
- Certificate has more than 14 days left
- Certificate lifetime of 100 days or less
- X-Content-Type-Options: nosniff
- Framing restricted
- HTTP/2 negotiated
- HTML compressed
- Modern image formats in use
- Offscreen images lazy-loaded
- No render-blocking scripts in <head>
- robots.txt published
- XML sitemap discoverable
- Canonical URL declared
- Meta description written
- Mobile viewport configured
- Structured data present
- Social preview image set
- Page language declared
- At most one redirect to the homepage
Not measured 1
- Static files cached for 30 days or more
Own effi.com.co?
Re-run the checks after a change, or verify the site in a free workspace to save reports with history, compare against similar sites and competitors, and track a private action plan. What owners get.
Live status for this site: Status Is Down: effi.com.co. This profile covers configuration only.