conad.it

Readiness by lane

Green: conad.it. Thin bar: E-Commerce & Marketplaces peer median.

Priority fixes for conad.it

Ordered by impact and by how common each practice is among peers.

1. Priority 1 · Accelerate

   Offscreen images lazy-loaded

   Observed: The homepage had 94 images and none used loading="lazy".

   Why it matters: Images below the fold are only downloaded when the visitor scrolls near them, which frees bandwidth for what is visible first.

   What to do: Add loading="lazy" to images below the fold. Do not lazy-load the main hero image, because that delays the largest visible element.

   72% of E-Commerce & Marketplaces peers do this. Limit: Based on the homepage HTML delivered to an automated client; scripts that run later were not executed.

   Guide: Lazy Loading Without Broken Pages

2. Priority 2 · Accelerate

   No render-blocking scripts in <head>

   Observed: The homepage <head> loaded 2 external scripts without async or defer.

   What to do: Add defer to scripts that need the DOM, async to independent ones such as analytics, or move them to the end of the body.

   44% of E-Commerce & Marketplaces peers do this.

   Guide: Control Third-Party Scripts Before They Control Your Page

3. Priority 3 · Accelerate

   HTTP/3 advertised

   Observed: The homepage did not advertise HTTP/3 through an Alt-Svc header.

   What to do: Turn on HTTP/3 at your CDN. Browsers fall back to HTTP/2 automatically, so the risk is low.

   47% of E-Commerce & Marketplaces peers do this.

   Guide: CDN Guide for Website Owners

4. Priority 4 · Harden

   Certificate lifetime of 100 days or less

   Observed: The certificate from DigiCert Inc had a 198-day validity period, longer than the 100-day maximum that applies from March 2027.

   What to do: Move to automated issuance and renewal now, while you still have time to test it.

   70% of E-Commerce & Marketplaces peers do this.

   Guide: HTTPS and TLS Guide for Website Owners

What conad.it already does well

Practices fewer than half of E-Commerce & Marketplaces peers use.

• Referrer-Policy setReferrer-Policy present.20% of peers
• HSTS kept for at least a yearHSTS with a 365-day max-age.32% of peers
• DMARC policy enforces quarantine or rejectDMARC policy p=reject.39% of peers

What we saw

Homepage checked

https://www.conad.it/

Homepage response

HTTP 200

TLS

TLSv1.3, HTTP/2

Certificate

DigiCert, 198-day validity, expiring 2026-11-22

Platform or framework

Adobe Experience Manager

DNS operators

Azure DNS

HSTS

max-age 365 days

DMARC policy

p=reject

Homepage HTML

312 KB, gzip

Images on homepage

94 (webp 7, svg 2)

Limits: homepage only, one location, one moment. Header checks reflect the homepage response; other pages may differ.

Stack and providers

Seen in the homepage response, certificate and DNS. Provider pages compare how their customers configure the same checks.

All 31 checks

Select a gap for the method and fix. How each check works

Compare with other E-Commerce & Marketplaces sites

• casekaro.com79
• casetify.com79
• cocorico.store79
• concung.com79
• decathlon.ca79

E-Commerce & Marketplaces readiness benchmark