news.bg

Readiness by lane

Green: news.bg. Thin bar: News & Media peer median.

Priority fixes for news.bg

Ordered by impact and by how common each practice is among peers.

1. Priority 1 · Enable

   XML sitemap discoverable

   Observed: No sitemap was listed in robots.txt or found at /sitemap.xml.

   Why it matters: A sitemap helps search engines find new and updated pages, especially on large or frequently updated sites.

   What to do: Generate an XML sitemap of canonical URLs, reference it in robots.txt and submit it in Google Search Console.

   87% of News & Media peers do this. Limit: Only the standard location was requested, once, at the time of the check.

   Guide: XML Sitemap Guide: Include Only URLs You Stand Behind

2. Priority 2 · Accelerate

   Modern image formats in use

   Observed: The homepage had 114 images and none used WebP or AVIF.

   What to do: Serve WebP or AVIF with a JPEG or PNG fallback, either through an image CDN or by generating both formats at build time.

   44% of News & Media peers do this.

   Guide: AVIF, WebP, JPEG, and PNG: Choose the Right Image Format

3. Priority 3 · Harden

   DMARC policy enforces quarantine or reject

   Observed: The DMARC policy for news.bg was p=none, which asks receivers to take no action on failing mail.

   What to do: Publish DMARC with p=none and a reporting address first, fix any legitimate senders that fail SPF or DKIM alignment, then move to quarantine and finally reject.

   37% of News & Media peers do this.

   Guide: A Practical Website Health Check for Owners

4. Priority 4 · Accelerate

   Offscreen images lazy-loaded

   Observed: The homepage had 114 images and none used loading="lazy".

   What to do: Add loading="lazy" to images below the fold. Do not lazy-load the main hero image, because that delays the largest visible element.

   72% of News & Media peers do this.

   Guide: Lazy Loading Without Broken Pages

What news.bg already does well

Practices fewer than half of News & Media peers use.

• HSTS kept for at least a yearHSTS with a 365-day max-age covering subdomains.35% of peers
• HTTP/3 advertisedHTTP/3 advertised.36% of peers
• Framing restrictedFraming controls present.42% of peers

What we saw

Homepage checked

https://news.bg/

Homepage response

HTTP 200

TLS

TLSv1.3, HTTP/2

Certificate

Google Trust Services, 90-day validity, expiring 2026-12-24

CDN or edge

Google edge

DNS operators

1 self-run or other nameserver domain

HSTS

max-age 365 days, includeSubDomains, preload

DMARC policy

p=none

Homepage HTML

216 KB, gzip

Images on homepage

114 (jpg 102, png 10, gif 1)

Limits: homepage only, one location, one moment. Header checks reflect the homepage response; other pages may differ.

Stack and providers

Seen in the homepage response, certificate and DNS. Provider pages compare how their customers configure the same checks.

All 31 checks

Select a gap for the method and fix. How each check works

Compare with other News & Media sites

• nbcnews.com66
• nefes.com.tr66
• newrepublic.com66
• newsbit.nl66
• noblesseetroyautes.com66

News & Media readiness benchmark