prune.com.ar

Readiness by lane

Green: prune.com.ar. Thin bar: E-Commerce & Marketplaces peer median.

Priority fixes for prune.com.ar

Ordered by impact and by how common each practice is among peers.

1. Priority 1 · Accelerate

   Modern image formats in use

   Observed: The homepage had 41 images and none used WebP or AVIF.

   Why it matters: WebP and AVIF are typically much smaller than JPEG or PNG at similar quality, and images are often the heaviest part of a page.

   What to do: Serve WebP or AVIF with a JPEG or PNG fallback, either through an image CDN or by generating both formats at build time.

   On Cloudflare: Cloudflare Polish can convert images to WebP.

   47% of E-Commerce & Marketplaces peers do this. Limit: Based on the homepage HTML delivered to an automated client; scripts that run later were not executed.

   Guide: AVIF, WebP, JPEG, and PNG: Choose the Right Image Format

2. Priority 2 · Enable

   Canonical URL declared

   Observed: The homepage did not declare a canonical URL.

   What to do: Add a self-referencing canonical link to every indexable page, using the final https:// URL.

   85% of E-Commerce & Marketplaces peers do this.

   Guide: Canonical Tags: A Decision Guide for Duplicate URLs

3. Priority 3 · Accelerate

   Offscreen images lazy-loaded

   Observed: The homepage had 41 images and none used loading="lazy".

   What to do: Add loading="lazy" to images below the fold. Do not lazy-load the main hero image, because that delays the largest visible element.

   72% of E-Commerce & Marketplaces peers do this.

   Guide: Lazy Loading Without Broken Pages

4. Priority 4 · Accelerate

   No render-blocking scripts in <head>

   Observed: The homepage <head> loaded 7 external scripts without async or defer.

   What to do: Add defer to scripts that need the DOM, async to independent ones such as analytics, or move them to the end of the body.

   44% of E-Commerce & Marketplaces peers do this.

   Guide: Control Third-Party Scripts Before They Control Your Page

What prune.com.ar already does well

Practices fewer than half of E-Commerce & Marketplaces peers use.

• HSTS kept for at least a yearHSTS with a 365-day max-age.32% of peers
• DMARC policy enforces quarantine or rejectDMARC policy p=quarantine.39% of peers
• Reachable over IPv6IPv6 address published.40% of peers

What we saw

Homepage checked

https://www.prune.com.ar/

Homepage response

HTTP 200

TLS

TLSv1.3, HTTP/2

Certificate

Let's Encrypt, 89-day validity, expiring 2026-12-09

Platform or framework

Magento / Adobe Commerce

DNS operators

Cloudflare

HSTS

max-age 365 days

DMARC policy

p=quarantine

Homepage HTML

236 KB, br

Images on homepage

41 (jpg 20, png 10, svg 10)

Limits: homepage only, one location, one moment. Header checks reflect the homepage response; other pages may differ.

Stack and providers

Seen in the homepage response, certificate and DNS. Provider pages compare how their customers configure the same checks.

All 31 checks

Select a gap for the method and fix. How each check works

Compare with other E-Commerce & Marketplaces sites

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• saatchico.com67

E-Commerce & Marketplaces readiness benchmark